1.5.14

Sponsored Video: Triumph Stand Up For Fit‏


How often have you been under confident due to an ill fitted bra? It's an evening out ruining element for sure when a bra doesn't fit well, flaunt back fat instead of abs and tugs and pulls. It's meant to bring out the best in you by making you feel super confident and help shape and contour your body in the most flattering manner. But how many of us actually get ourselves correctly fitted at lingerie stores, let alone invest in good quality lingerie every year? Not quite you see.

As a part of Triumph's research, women spend a mere £88 on lingerie as opposed to a whopping £400 on shoes per year. Also, 30% of women had never gotten themselves professionally fitted for lingerie and 73% of women admitted to poorly fitted lingerie affecting their performance at work. Ouch!

I quite like Triumph's attempt to flag up the need to educate women worldwide on the importance of wearing correct under garments for your body type and to help with posture, shoulder aches and back problems. All to celebrate the glorious bra's 100th anniversary! You can find tonnes of helpful advise, guidance and styling tips on their website on the matter and Triumph are also providing in store support to get women correctly fitted as a part of their Stand Up For Fit campaign, with a mission to fit 100,000 women worldwide. 

So ladies, lets stop ignoring these everyday bra wiggling dilemmas and finally fit into some under wear that strikes the perfect balance between snug, sexy and airy. Now that the wedding season is here, same applies to shapewear as well. Too tight is only going to prevent you from eating anything on your special day and sweating quite unglamorously. Opt for something that acts as a quick inch loss tool but at the same time allows you to enjoy the festivities with just as much ease as you would without it.

Share you stories, tips or advice with the hashtag #standupforfit on twitter. Happy fitting!

*Post sponsored by Triumph. 

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